For real Japan-entry decisions
Best for overseas AI, B2B SaaS, enterprise tech, and industrial tech teams evaluating Japanese trade shows within the next 3-12 months.
Paid diagnostic for overseas AI and B2B tech teams
Japan trade show go/no-go diagnosis.
Before you commit booth, travel, and local execution budget, use this 60-minute paid diagnostic to decide whether a Japanese exhibition can create qualified demo, PoC, or partner conversations.
Built by Itumo Inc., a Japan-based AI company with hands-on exhibition and B2B sales execution experience.
Why this call exists
Make a go/no-go decision before the expensive part starts.
A booth, travel, construction, Japanese materials, local staffing, and post-show follow-up can cost far more than this diagnostic. Use the call to clarify whether the motion is worth pursuing and where execution risk will appear.
Not a free intro call
The call is designed to diagnose fit, gaps, and next steps. If the answer is not to exhibit yet, the recommendation should say that directly.
Built as a scoping step
High-fit companies can use the diagnosis as the basis for scoping Japan-side execution support through the Launch Package.
What you leave with
A practical readiness decision, not a generic market lecture.
Call deliverables
- A Japan exhibition go/no-go recommendation
- A five-part readiness score across show fit, buyer clarity, message, staffing, and follow-up
- The top execution gaps to close before committing booth and travel budget
- A recommended next step: internal preparation, Masterclass, or Launch Package scoping
Readiness scorecard
We score the execution system around the booth.
Five areas reviewed
- Exhibition fit: target show, timing, category relevance, and buyer density
- Buyer clarity: target department, evaluator, economic buyer, and partner role
- Message readiness: Japan-specific use case, proof, and risk-reduction story
- Staffing readiness: booth conversation flow, demo handling, and technical escalation
- Follow-up readiness: lead qualification, Japanese follow-up, CRM visibility, and owner
How the recommendation is framed
High-fit companies should move toward Launch Package scoping if the main gap is Japan-side execution. Medium-fit companies may need internal preparation or the Masterclass first. Low-fit companies should avoid committing exhibition budget until the buyer, timing, or owner is clearer.
60-minute agenda
Focused on the decision your team needs to make.
1. Fit and buyer
Product category, Japan signal, target buyer, partner role, and whether a trade show can create a qualified next conversation.
2. Execution gaps
Japanese message, demo readiness, booth staffing, technical escalation, lead capture, and post-show follow-up gaps.
3. Next step
Decide whether to proceed internally, start with the Masterclass, postpone, or scope a Launch Package for local execution support.
Launch Package bridge
If the gap is execution, the call can become the scoping step.
When Launch Package makes sense
- You are seriously considering a Japanese trade show
- You need Japanese sales materials or booth conversation flow
- You lack Japanese-language booth staff or local follow-up capacity
- Your product needs first-level technical explanation, not only interpretation
- You have a realistic local execution budget starting from $15,000
When we should not scope it yet
- No clear product, buyer, or exhibition window
- No internal owner for Japan follow-up
- Only a simple translator is needed
- You expect guaranteed leads, meetings, PoCs, or revenue
FAQ
Common questions before booking
Is this a free sales consultation?
No. This is a paid diagnostic. The purpose is to help your team decide whether a Japanese trade show is worth pursuing and what must be prepared before you commit larger budget.
What do we receive after the call?
You receive a concise readiness summary with the go/no-go recommendation, scorecard, major execution gaps, and recommended next action.
Do we need to know which Japanese trade show we want to attend?
No. The call can help evaluate a category or shortlist. It is stronger if you already have a target show, event window, or buyer hypothesis.
Can this lead to the Launch Package?
Yes. If your company is high-fit and has local execution gaps, the diagnosis can become the basis for scoping a Launch Package starting from $15,000.
Do you guarantee leads, meetings, PoCs, or revenue?
No. The call provides diagnosis and execution planning. Commercial outcomes depend on product fit, timing, booth traffic, buyer relevance, and follow-up discipline.
Next step
Get a Japan Exhibition Go/No-Go diagnosis.
Pay for the diagnostic first, then schedule the 60-minute session and bring your target show, buyer hypothesis, current materials, staffing assumptions, and Japan timeline.